The Campari Man revealed
September 30th 2010 01:37
:
Campari
Link: www.facebook.com/campari
BENICIO DEL TORO UNVEILED AS THE FIRST EVER CAMPARI MAN
Sesto San Giovanni, September, 2010 - Campari today announces Oscar winning Puerto Rico born actor, Benicio Del Toro, as the star of the 2011 Campari Calendar, The Red Affair. In a break with tradition he will become the first ever male to take the leading role in the calendar's 12 year history.
Del Toro, best known for his Oscar winning performance in Traffic and his role as Freddy Fenster in The Usual Suspects, will now follow in the footsteps of Campari Women, and fellow A-listers, Salma Hayek, Eva Mendes, and Jessica Alba to become the first ever Campari Man. The multi award winning actor takes the mantle from the star of the 2010 Campari Calendar, Quantum of Solace Bond girl, Olga Kurylenko.
Del Toro comments on his latest role: "It is an honour to be the first ever Campari Man. I am in good company with my three amigas of previous calendars: Jessica Alba, Salma Hayek, and Eva Mendes.
The 2011 Campari Calendar images tell a very cinematic, which made it fun for me as an actor. I'm really looking forward to seeing the reaction of Campari fans to the style and drama of the 2011 edition."
Benicio del Toro: Biography
Benicio Del Toro was born in Santurce, Puerto Rico and grew up in Pennsylvania. He became interested in acting while attending the University of California, San Diego and subsequently studied at The Stella Adler
Conservatory under the tutelage of Arthur Mendoza. Del Toro made his motion picture debut in John Glen's Licence to Kill opposite Timothy Dalton's James Bond. He has earned critical accolades for his performances ever since, beginning with back to back Independent Spirit Awards for Best Supporting Actor in Bryan Singer's The Usual Suspects and Julian Schnabel's Basquiat.
Del Toro's performance in Steven Soderbergh's Traffic earned him a Screen Actors Guild Award and Silver Bear Award at the Berlin International Film Festival for Best Actor, and a Golden Globe, BAFTA Award, and Academy Award for Best Supporting Actor.
His work in Alejandro Gonzales Inarritu's 21 Grams led to another Oscar nomination, and he won the Audience Award for Best Actor at the Venice International Film Festival. Del Toro re-teamed with Soderbergh to take the title role in Che (part 1&2), a biography of Che Guevara, for which he won Best Actor at the Cannes Film Festival and at the Goya Awards in Spain.
Del Toro's works also include director Robert Rodriquez's film adaptation of Frank Miller's graphic novel Sin City, Peter Weir's Fearless, George Huang's Swimming With Sharks, Abel Ferrara's The Funeral, Guy Ritchie's Snatch, Sean Penn's The Indian Runner and The Pledge, Christopher McQuarrie's The Way of the Gun, William Friedkin's The Hunted, Susanne Bier's Things We Lost in the Fire, and Terry Gilliam's Fear and Loathing in Las Vegas.
Most recently, he starred in a remake of The Wolfman with Sir Anthony Hopkins and Emily Blunt.
Bob Kunze-Concewitz, CEO of Gruppo Campari, also comments: "We chose to take the calendar in a new and exciting direction in our 150th anniversary year. Once we decided that we wanted to break with tradition and have a leading man for the calendar, Benicio immediately came to mind as the perfect fit for the role. He truly encapsulates the forward thinking, cosmopolitan ideas of the brand with his intensely magnetic and authentic personality."
Internationally acclaimed contemporary photographer Michel Comte, famed for shooting some of the world's most beautiful women, directed Del Toro in the 2011 Campari Calendar.
The stunningly shot 12th edition is set to feature a thrilling cinematic adventure full of intrigue with intense characters, a beautiful woman to save, and Del Toro playing the charismatic hero.
Exclusive wardrobe of Benicio del Toro provided by Ermenegildo Zegna, the Italian luxury menswear brand.
The final images for the calendar, its story and fashion will be unveiled at a red carpet event in Milan on October 21st.
Follow the intriguing story of The Red Affair 2011 Campari Calendar www.facebook.com/campari
About The Campari Calendar
The Campari Calendar is rapidly becoming one of the world's iconic artistic calendars. Distributed in international limited edition of only 9,999 copies it is a small, collectible luxury for the happy few that receive it, and is a tribute to the world class talent and photographers that make it come to life every year.
Campari is a contemporary classic. The recipe, which has remained unchanged, originated in Novara in 1860 and is the base for some of the most famous cocktails around the world. Campari is an alcoholic spirit obtained from the infusion of bitter herbs, aromatic plants and fruit in alcohol and water. With its distinct colour, aroma and flavour, Campari has always been a symbol of passion ‐ passion that expresses itself in terms of seduction and sensuality. These are the values that have made the Campari brand famous throughout the world as an icon of Italian style and excellence.
Gruppo Campari is a major player in the global beverage sector, trading in over 190 nations around the world with a leading position in the Italian and Brazilian markets and a strong presence in the USA and Continental Europe. The Group has an extensive portfolio that spans three business segments: spirits, wines and soft drinks. In the spirits segment its internationally renowned brands, such as Campari and SKYY Vodka, stand out.
It also has leading regional brands including Aperol, Cabo Wabo, CampariSoda, Cynar, Glen Grant, Ouzo 12, Rated, Zedda Piras and the local Brazilian brands Dreher, Old Eight and Drury's. Its wine segment boasts the global brand Cinzano, as well as important regional brands including Liebfraumilch, Mondoro, Odessa, Riccadonna, Sella & Mosca and Teruzzi & Puthod. The soft drinks segment comprises the non-alcoholic aperitif Crodino and Lemonsoda as well as its respective line extension dominating the Italian market. The Group employs over 2,000 people.
Sesto San Giovanni, September, 2010 - Campari today announces Oscar winning Puerto Rico born actor, Benicio Del Toro, as the star of the 2011 Campari Calendar, The Red Affair. In a break with tradition he will become the first ever male to take the leading role in the calendar's 12 year history.
Del Toro, best known for his Oscar winning performance in Traffic and his role as Freddy Fenster in The Usual Suspects, will now follow in the footsteps of Campari Women, and fellow A-listers, Salma Hayek, Eva Mendes, and Jessica Alba to become the first ever Campari Man. The multi award winning actor takes the mantle from the star of the 2010 Campari Calendar, Quantum of Solace Bond girl, Olga Kurylenko.
Benicio del Toro
Del Toro comments on his latest role: "It is an honour to be the first ever Campari Man. I am in good company with my three amigas of previous calendars: Jessica Alba, Salma Hayek, and Eva Mendes.
The 2011 Campari Calendar images tell a very cinematic, which made it fun for me as an actor. I'm really looking forward to seeing the reaction of Campari fans to the style and drama of the 2011 edition."
Benicio del Toro: Biography
Benicio Del Toro was born in Santurce, Puerto Rico and grew up in Pennsylvania. He became interested in acting while attending the University of California, San Diego and subsequently studied at The Stella Adler
Conservatory under the tutelage of Arthur Mendoza. Del Toro made his motion picture debut in John Glen's Licence to Kill opposite Timothy Dalton's James Bond. He has earned critical accolades for his performances ever since, beginning with back to back Independent Spirit Awards for Best Supporting Actor in Bryan Singer's The Usual Suspects and Julian Schnabel's Basquiat.
Del Toro's performance in Steven Soderbergh's Traffic earned him a Screen Actors Guild Award and Silver Bear Award at the Berlin International Film Festival for Best Actor, and a Golden Globe, BAFTA Award, and Academy Award for Best Supporting Actor.
His work in Alejandro Gonzales Inarritu's 21 Grams led to another Oscar nomination, and he won the Audience Award for Best Actor at the Venice International Film Festival. Del Toro re-teamed with Soderbergh to take the title role in Che (part 1&2), a biography of Che Guevara, for which he won Best Actor at the Cannes Film Festival and at the Goya Awards in Spain.
Del Toro's works also include director Robert Rodriquez's film adaptation of Frank Miller's graphic novel Sin City, Peter Weir's Fearless, George Huang's Swimming With Sharks, Abel Ferrara's The Funeral, Guy Ritchie's Snatch, Sean Penn's The Indian Runner and The Pledge, Christopher McQuarrie's The Way of the Gun, William Friedkin's The Hunted, Susanne Bier's Things We Lost in the Fire, and Terry Gilliam's Fear and Loathing in Las Vegas.
Most recently, he starred in a remake of The Wolfman with Sir Anthony Hopkins and Emily Blunt.
Bob Kunze-Concewitz, CEO of Gruppo Campari, also comments: "We chose to take the calendar in a new and exciting direction in our 150th anniversary year. Once we decided that we wanted to break with tradition and have a leading man for the calendar, Benicio immediately came to mind as the perfect fit for the role. He truly encapsulates the forward thinking, cosmopolitan ideas of the brand with his intensely magnetic and authentic personality."
Internationally acclaimed contemporary photographer Michel Comte, famed for shooting some of the world's most beautiful women, directed Del Toro in the 2011 Campari Calendar.
The stunningly shot 12th edition is set to feature a thrilling cinematic adventure full of intrigue with intense characters, a beautiful woman to save, and Del Toro playing the charismatic hero.
Exclusive wardrobe of Benicio del Toro provided by Ermenegildo Zegna, the Italian luxury menswear brand.
The final images for the calendar, its story and fashion will be unveiled at a red carpet event in Milan on October 21st.
Follow the intriguing story of The Red Affair 2011 Campari Calendar www.facebook.com/campari
About The Campari Calendar
The Campari Calendar is rapidly becoming one of the world's iconic artistic calendars. Distributed in international limited edition of only 9,999 copies it is a small, collectible luxury for the happy few that receive it, and is a tribute to the world class talent and photographers that make it come to life every year.
Campari is a contemporary classic. The recipe, which has remained unchanged, originated in Novara in 1860 and is the base for some of the most famous cocktails around the world. Campari is an alcoholic spirit obtained from the infusion of bitter herbs, aromatic plants and fruit in alcohol and water. With its distinct colour, aroma and flavour, Campari has always been a symbol of passion ‐ passion that expresses itself in terms of seduction and sensuality. These are the values that have made the Campari brand famous throughout the world as an icon of Italian style and excellence.
Gruppo Campari is a major player in the global beverage sector, trading in over 190 nations around the world with a leading position in the Italian and Brazilian markets and a strong presence in the USA and Continental Europe. The Group has an extensive portfolio that spans three business segments: spirits, wines and soft drinks. In the spirits segment its internationally renowned brands, such as Campari and SKYY Vodka, stand out.
It also has leading regional brands including Aperol, Cabo Wabo, CampariSoda, Cynar, Glen Grant, Ouzo 12, Rated, Zedda Piras and the local Brazilian brands Dreher, Old Eight and Drury's. Its wine segment boasts the global brand Cinzano, as well as important regional brands including Liebfraumilch, Mondoro, Odessa, Riccadonna, Sella & Mosca and Teruzzi & Puthod. The soft drinks segment comprises the non-alcoholic aperitif Crodino and Lemonsoda as well as its respective line extension dominating the Italian market. The Group employs over 2,000 people.
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